Provide Analysis of the potential problems in selling to and supporting the MNE in each entry market has been adequately stated and explained. Relevant evidence from research is lacking. The attempt made in this section is unsatisfactory or is poorly composed with content included of little or no relevance. Analysis of the likely future developments of entry into each market. Max 3 marks

You have been asked by the CEO of a major Australian Bank to advise them on their strategy
formulation for International expansion.
The Bank has developed a reputable brand in the Australian and New Zealand markets and is now
looking for suitable acquisitions and strategic partnerships in foreign markets in order to grow their
business.
The three markets that they are currently assessing for entry are; France, Brazil and South Korea
(ROK). You are required to assess the attractiveness of each of the three markets and put forward
recommendation(s) for future action based on a co-operative discussion in your groups.
By working in co-operative groups, select a well-known Financial Services (FS) multi-national entity
or consult with your tutor and ensure that it has not been selected by another group. Analyse the
selected and approved FS multi-national entity and consider the following factors:

Attachments:HOLMES INSTITUTE
FACULTY OF
HIGHER EDUCATION
Assessment Details and Submission Guidelines
Trimester T1 2020
Unit Code HI2011
Unit Title Global and International Business
Mode of Delivery ONLINE
Assessment Type Group Assignment
(Group Report)
Note: Groups of 4 students only must be formed by week 6 and your tutor
must be informed of each member’s name and student number. Once a group
is formed by students’ self-enrolment into Blackboard, no changes are allowed.
This is strictly required to be your own original work. Plagiarism will be
penalised. Students are required to apply the theories and knowledge derived
from the unit materials, demonstrate critical analysis and provide a considered
and comprehensive evaluation of their selected MNE. Students must use
correct in-text citation conventions in accordance with the Harvard method.
Assessment Title A Financial Services (FS) Multi National Entity (MNE) International Expansion
(Report Format)
Purpose of
assessment and
linkage to Unit
Learning
Outcomes (ULO)
the Students are required to select a multi-national entity from the financial
services industry. In the group report, students must extend their knowledge of
foreign entry strategies and address the key themes from weeks 6 – 9, including
the following:
1. Foreign Direct Investment (FDI)
2. The Strategy of International Business
3. Ethics and Legal Systems in International Business
4. Foreign Exchange and International Business
This assessment will address the following unit learning outcomes:
1. Analyse, evaluate and discuss theoretical and practical knowledge of
global business strategy, in the context of Political, Economic, Social,
Technological, Environmental and Legal issues.
2. Discuss how major financial institutions contribute to global business.
3. Analyse, evaluate and discuss theoretical and practical knowledge of
international market entry options.
Page 2 of 6
Assessment
Weight
Group Report = 20%
Group Video Power-Point Presentation (10 mins)
= 10%
Total = 30%
Total Marks 30 Marks
Word limit Report not more than 3,000 words
Due Date Week 10 for the group report.
[Late submission penalties accrue at the rate of – 5% per day]
Submission
Guidelines
• All work must be submitted on Blackboard by the due date along with a
completed Assignment Cover Page.
• The assignment must be in MS Word format, 1.5 spacing, 12-pt Arial font and
2 cm margins on all four sides of your page with appropriate section headings
and page numbers.
• Reference sources must be cited in the text of the report, and listed
appropriately at the end in a reference list, all using Harvard referencing style.
• At the end of your report please include an appendix stating ‘who wrote
which section’, i.e. provide the student name and number for each section of
the report.
Note: Your tutor may require the group to submit a draft report in Week 9 for
review. This is NOT to be submitted on Blackboard. This is a potential
opportunity for students to get feedback prior to submission.
Ensure that the final report is checked for plagiarism using Safe-assign.
Consult your tutor if you are unsure or you require clarification on plagiarism.
Note: that you may not get the assignment submission links unless you are
registered in a group on Blackboard.
Note: Video presentation with power-point slides are required. All students must
appear and contribute to the video presentation or marks will be deducted.
Page 3 of 6
Group Assignment Specifications
Purpose:
This group assignment is an opportunity for students to demonstrate their understanding of unit
concepts and apply their knowledge of the theories and unit material to a contemporary
multinational entity from the financial services industry operating in different markets around the
world.
Background and Details:
You have been asked by the CEO of a major Australian Bank to advise them on their strategy
formulation for International expansion.
The Bank has developed a reputable brand in the Australian and New Zealand markets and is now
looking for suitable acquisitions and strategic partnerships in foreign markets in order to grow their
business.
The three markets that they are currently assessing for entry are; France, Brazil and South Korea
(ROK). You are required to assess the attractiveness of each of the three markets and put forward
recommendation(s) for future action based on a co-operative discussion in your groups.
By working in co-operative groups, select a well-known Financial Services (FS) multi-national entity
or consult with your tutor and ensure that it has not been selected by another group. Analyse the
selected and approved FS multi-national entity and consider the following factors:
• The differences in the structure of each market identified for entry
• The estimated size and profitability of each market identified for entry
• The potential problems in selling to and supporting the MNE in each market identified for
entry
• The likely future developments in each market identified for entry
• The potential foreign exchange and trade implications
In this report,
• Use sub-headings
• Use appropriate paragraphing
• Reference the sources used with correct in-text citation conventions
• Provide a full list of references at the end using correct referencing conventions
• Check the safe-assign report and modify the submission if it is Medium or High risk.
Your final submission is due Friday of Week 10 at Midnight. Late submissions will attract penalties
at the rate of -5 % per day.
Page 4 of 6
Group Assignment Structure Required:
 Holmes Institute Cover Page [This is essential and must be completed accurately]
 Executive Summary – This should be a concise synopsis of the whole report.
 Table of Contents – This should be well formatted with numerical sub headings
 Main Body of the report contains Section Headings for each paragraph listed
 Sub-sections are numbered.
 Appropriate paragraphing must be used.
 Introduction – A brief summary of the selected FS MNE in terms of its primary activities, extent of
current international operations and some key financial / operational statistics.
 Structural Differences of each market: France, Brazil, South Korea – consider using a table
 Estimated size and profitability of each market: France, Brazil, South Korea – consider using a table
 Potential problems identified in selling to and supporting the MNE’s presence in each market:
France, Brazil, South Korea
 The likely Future Developments of each market: France, Brazil, South Korea
 The Potential Foreign Exchange and Trade Implications
 Conclusion – After evaluating each of the three markets, students must make recommendation(s)
with appropriate justification.
 Page Numbers must be used.
 Reference List at the end must be in the Harvard format and be mainly academic Journal Articles.
 Students must also show adequate evidence of additional research with up to 10 academic
reference sources provided.
 Appendix: Group Assessment Form. All students in the group must indicate which sections of
the report was their individual contribution. The form is available on Blackboard.
 Students must also show adequate evidence of additional research with up to 10 academic
reference sources provided.
 When finalised, students must submit an electronic copy ONLY onto Blackboard via Safe Assign
(Self Check) using the final submission links by the due date. The percentage of similarity from the
Safe Assign report is expected to be Low or Medium.
 The group report must be within the 3,000 word limit.
Page 5 of 6
Marking Rubric
Excellent
3 marks
Good
2 marks
Satisfactory
1.5 marks
Unsatisfactory
1 or 0 marks
Executive Summary
Max 3 marks
NA A good concise
synopsis of the
report
A basic summary of
the report only
Missing or of no
relevance. Meaningless.
Analysis of the
structural differences
of each entry market.
Max 3 marks
Analysis of the
structural
differences of each
entry market
has been clearly
described and well
–articulated with
relevant evidence
to support.
Analysis of the
structural
differences of each
entry market
has been clearly
described with some
relevant evidence to
support.
Analysis of the
structural
differences of each
entry market has
been adequately
stated and
explained. Relevant
evidence from
research is lacking.
The attempt made in this
section
is unsatisfactory or is
poorly composed with
content included of little
or no relevance.
Estimation of the
potential size and
profitability of each
entry market
Max 3 marks
Estimation of the
potential size and
profitability of each
entry market has
been clearly stated
and well –
articulated with
relevant evidence
to support.
Estimation of the
potential size and
profitability of each
entry market has
been stated and
described with some
relevant evidence to
support.
Estimation of the
potential size and
profitability of each
entry market has
been adequately
stated and
explained. Relevant
evidence from
research is lacking.
The attempt made in this
section
is unsatisfactory or is
poorly composed with
content included of little
or no relevance.
Analysis of the
potential problems in
selling to and
supporting the MNE in
each entry market
Max 3 marks
Analysis of the
potential problems
in selling to and
supporting the
MNE in each entry
market has been
clearly described
and well –
articulated with
relevant evidence
to support.
Analysis of the
potential problems
in selling to and
supporting the MNE
in each entry market
has been provided
and described with
some relevant
evidence to support.
Analysis of the
potential problems
in selling to and
supporting the MNE
in each entry
market has been
adequately stated
and explained.
Relevant evidence
from research is
lacking.
The attempt made in this
section
is unsatisfactory or is
poorly composed with
content included of little
or no relevance.
Analysis of the likely
future developments
of entry into each
market.
Max 3 marks
Analysis of the
likely future
developments of
entry into each
market has been
clearly described
and well –
articulated with
relevant evidence
to support.
Analysis of the likely
future developments
of entry into each
market has been
provided and
described with some
relevant evidence to
support.
Analysis of the likely
future
developments of
entry into each
market has been
identified and
explained only.
Relevant evidence
from research is
lacking.
The attempt made in this
section
is unsatisfactory or is
poorly composed with
content included of little
or no relevance.
Page 6 of 6
Conclusion,
recommendation(s)
and strength of
overall evaluation.
Max 3 marks
The conclusion is
well justified with
relevant evidence
and clearly stated
recommendation(s)
is provided.
Compelling
evidence is
provided. The
overall evaluation
is well considered.
The conclusion is
logically stated with
recommendation(s),
and supporting
evidence. The overall
evaluation is sound.
The conclusion
made is sound. A
recommendation is
made, but there is
only a basic
justification and
more relevant
evidence is
required. The
overall evaluation is
adequate, but
incomplete.
The conclusion
is unsatisfactory or is
poorly composed with
minimal content of little
or no relevance. The
overall evaluation is
deficient.
Referencing
(in-text citation)
Max 1 mark
NA NA NA
1 mark = Correct
0 marks = Incorrect
Reference List
(at end)
Max 1 mark
NA NA NA 1 mark = Correct
0 marks = Incorrect
Video + power-points
slides
Presentation
Max 10 marks
(refer to detailed
oral presentation
rubric)
Video Presentation
was Distinctive
/ stand-out quality
(7 – 9 marks)
Video Presentation
was creditworthy
quality
(6 marks)
Video Presentation
was
satisfactory
(5 marks)
Video Presentation was
Unsatisfactory
(0 – 5 marks)
Total
Report + Video
Presentation
= 30 Marks
Mark Awarded
Specific feedback will also be provided by your tutor / marker in Blackboard when grades are
released. You should also consider seeking consultation prior to submitting your group
assignment and consider preparing a draft for review prior to final submission.