Assessment 3 Information
Subject Code: MBA602
Subject Name: Small Business Administration
Assessment Title: Business Plan
Assessment Type: Written Report
Word Count: 2000 Words (+/-10%)
Weighting: 40 %
Total Marks: 40
Submission: Via Turnitin
Due Date: Monday 23:55pm (AEST), Week 12
This Assessment Task will address the following Learning Outcomes:
LO2: Analyse small business management decision making and strategies for success
LO3: Create a three-year financial plan given a business scenario
LO5: Create a proposal for strategies to improve business performanceYour Task
Create a business plan using the information provided.
You are required to read the scenario provided.
2/17/2021 [Solved] 63107 – Assessment 3 InformationSubject Code: MBA602Subject
After reading the scenario, you will be required to submit a business plan your client can take to her board to
justify the expansion including raising $350k. The plan must include the following:
• Identify an Australian city to expand into which will provide a profitable return-oninvestment. This will
include conducting market research to determine which city is suitable based on FutureProfit’s current target
• Determine the best solution regarding location – e.g., leasing a commercial property, renting a co-working
space, or having employees / consultants work from home. Discuss the advantages and disadvantages of in
the proposed city including the financial requirements. Keep in mind the change in working conditions due to
• Complete a business model canvas for FutureProfit Pty Ltd. A good video to understand and present the
business model canvas, watch https://youtu.be/IP0cUBWTgpY (The Business Model Canvas – 9 Steps to
Creating a Successful Business Model – Startup Tips).
• Identify the specific training staff neede have in order to be ‘future-ready’.
• Discuss two strategies / solutions you think will improve business performance and sustainability (e.g., how
and what to automate). This information will also provide the basis for capital injection (e.g., technological
• Simple financial projections for the next three years.
Jane has asked you to provide her a business / strategy plan for her FutureProfit Pty Ltd in moving forward as
the business was impacted by border closures and lockdowns in 2020. Despite the challenges, she is still keen
to expand her business into another Australian city and knows she has to automate her business better to be
She has been operating her business consulting and accountancy practice, FutureProfit Pty Ltd, for five years.
She has done quite well for herself being in accounting for over 20 years and being recognised in her field
locally, nationally and internationally. Though she has a few clients overseas, the majority of her client base
is in Canberra, where her business is currently located and where she has resided all her life.
Despite her success, she is concerned about the sustainability of her practice over the next 5 years due to the
changing nature of business in general from COVID-19 and the reality of technological advances that are
impacting every industry, including accounting. She has read that artificial intelligence, cloud computing and
blockchain will continue to affect the industry. Additionally, she is concerned that her staff do not have the
technical, analytical, leadership and consulting skills needed to continue their success in the future. She
currently has four full-time employees: two accountants, one bookkeeper, and one office manager. She also
has two parttime bookkeepers and a marketing/social media coordinator who all work off-site.
Her target market is SMEs who are in a growth phase and have a minimum turnover of $1 million per annum.
Though she doesn’t target a specific industry, she tends to attract those companies that are in either health,
education or the STEM (science, technology, engineering, mathematics) fields – just due to the nature of
She currently promotes her business mainly via word-of-mouth and networking at local professional
associations such at the Canberra Business Chamber, the Australian Institute of Company Directors, and the
Canberra Women in Business. Her breadth of networks has expanded due to many organisations having their
Last year’s sales revenue was $550,000. Her key expenses are her own wage ($150k), the two accountants
($80k each), the two part-time bookkeepers ($40k each), the office manager ($45k), and the part-time a
marketing/social media coordinator ($35k). Operationally, she budgets $50k for marketing/advertising and
$100k for general operations. She has two directors which she pays a $25k each per year. She currently
operates her business out of a detached building on her property and allocated $24,000 towards rent. Through
aggressive marketing, Jane believes that the expansion will increase their sales revenue by 50% the first year,
60% the second year, and 70% the third year.
Her company currently uses XERO, a cloud-based accounting software platform for small and medium-sized
businesses. Other than that, no other automation has been implemented.
It is anticipated that the breakdown of the capital raise will be as follows: (a) One full-time technical
programmer @$100k; (b) one full-time accountant @$80k; (c) $100k towards interstate expansion (including
operational and occupancy costs), and (d) $70k for marketing.
A template business plan is provided on the portal to you to use if you wish. You are not required to use the
template business plan.
You are required to have a minimum of 10 references which can include journal articles, market research
documents, government publications, industry reports, etc.
This assessment will be marked using the attached rubric.
Important Study Information
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plagiarism and other academic offences under the Academic Integrity and Conduct Policy.
What is academic integrity and misconduct?
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Word Limits for Written Assessments
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that limit is exceeded.
Students may seek study assistance from their local Academic Learning Advisor or refer to the resources on
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Assessment 3 Information