Define and state the problem and the initiatives they took to recover. Elaborate why they chosen/implemented and give in your perspective is it ethical enough. In your perspective is ethical enough for the customers to be satisfied and be retained

Task 1 Analyse a real time business Scenario where the business organization failed to provide a better customer service and how were they able to overcome the current situation. Objective You are required to search a failed customer service business scenario and state the ways how the business implemented to overcome the situation. You are also required to elaborate why the business would have chosen/implemented and in your perspective is it ethical enough for the customers to be satisfied and be retained. Report: ? Introduction: Define the organization ? Body: Define and state the problem and the initiatives they took to recover. Elaborate why they chosen/implemented and give in your perspective is it ethical enough. In your perspective is ethical enough for the customers to be satisfied and be retained

● Service Marketing Individual assignment

 

 

Department                 :  Faculty of Business Management & Globalization

Course Name              :  Service Marketing
Semester                      :

Commence Date         :

Deadline Date            :  May 6th 2020

                                      

Unit Controller / Examiner:
Contact Number         :

E-mail                          :

 

 

Task 1

Analyse a real time business Scenario where the business organization failed to provide a better customer service and how were they able to overcome the current situation.

Objective

You are required to search a failed customer service business scenario and state the ways how the business implemented to overcome the situation. You are also required to elaborate why the business would have chosen/implemented and in your perspective is it ethical enough for the customers to be satisfied and be retained.

Report:

  • Introduction: Define the organization
  • Body: Define and state the problem and the initiatives they took to recover. Elaborate why they chosen/implemented and give in your perspective is it ethical enough. In your perspective is ethical enough for the customers to be satisfied and be retained
  • Conclusion

 

 

 

 

 

 

 

 

 

Task 2

 

You have joined a beauty cosmetics company as a customer relation officer and have been assigned responsibility by the management to train new hired sales personnel.

 

  1. Suggest four ways that you would recommend to the salesman who need to develop emotional bonding in company’s customers who have come to them for buying cosmetics.
  2. Suggest four ways that you would recommend to the salesman to achieve their daily targets or beyond.

 

Report:

  • Introduction: Define the cosmetic organization, it could be any
  • Body: Suggest your ways for both task A and B, elaborate with giving proper examples.
  • Conclusion

 

SBMISSION INFORMATION

 

  • Report
  • Typed; Times New Roman 12, spacing 1.5, justify, insert page numbers and header/footer.
  • Binding and neat
  • Word count overall for both tasks 2000
  • Cover page with name, student ID and signature

 

  • Students who submit the assignment later than the deadline date will be penalized 10 percent from the total marks awarded for the first day and 5 percent per day thereafter. (Weekend or public holiday counts as one day). Late submission after the date of the Board of Studies (BOS) meeting will not be accepted.

 

  • Plagiarism will not be tolerated. Your work will be scanned using plagiarism detecting software. Paraphrase every sentence.  Use Harvard referencing.

 

  • A softcopy of your report is required.